Digital Advertising Services By Admarkon

Benefits of CPC Advertising: Paying for Results to Drive Quality Traffic

With cost-per-click advertising, you only pay for customers who click on your ads, making it an effective marketing strategy for businesses to acquire leads and sales. Some of the benefits of CPC ads include:

• Data-Driven Insights: Track and optimize click-through rate, conversion rate, and cost per acquisition to enhance results and optimize your ads.
• Pay for Performance: You only pay for ads clicked. Every dollar spent goes towards acquiring potential customers who engage with your ads to visit your website.
• Laser-Targeted Traffic: Generate traffic from targeted keywords, demographics, and location. You pay only for the traffic generated based on your specific requirements.
• Instant Visibility and Results: Don’t wait months for ranking on the top of Google results. CPC ads start running in 24 to 48 hours and often start generating results in less than four days.
• Scalable and Flexible Budgeting: Start small and adjust bids on clicks in real-time. Allocate a daily budget and decide what you want to spend for ads.

Social Media Advertising

Social media platforms offer unparalleled reach and an opportunity for your business to drive engagement, generate leads, and increase sales or conversions. Taking advantage of social media platforms like Facebook, Instagram, and Twitter enables brand recognition primarily, but with more and more users using social media to validate products through reviews, it has become an important platform to sell on too.

Facebook & Instagram Ads

Reach the Right Audience with Tailored Campaigns Our social media advertising strategies are designed to maximize ROI with relevant ads to users that are more likely to convert. With targeted ads for the right audience, we ensure your social media ads generate more likes, followers, and shares, apart from sales and brand awareness.

Each of your campaigns is optimized for engagement, traffic, and conversion, helping your business grow through targeted social media advertising campaigns.

Maximizing Results with Precise Ad Targeting and Audience Segmentation

Social media advertising has evolved over the years. It’s not about creating visually appealing ads but all about showing the right ad to the right person at the right time. With advanced audience segmentation, social media ads can reach users based on age, location, interests, online behaviors, and past interactions with similar products and services. Reaching high-intent customers similar to your existing customers is achieved through custom and lookalike audiences, while behavioral interest-based targeting focuses on showing ads to people actively searching for products and services similar to yours. We also create geo-targeted local ads to reach potential customers in a particular area. In the end, every ad campaign is optimized with ad campaign and ad optimization techniques, different creatives, headlines, and CTAs to maximize performance. With laser-focused ad targeting, we ensure your business has a lower acquisition cost, improved and increased engagement, and excellent conversion rates.

The Power of Visual Content in Social Media Ads for Brand Awareness and Engagement

Social media platforms are visual-first. Creating high-impact visual ads and creatives enhances your ad engagement. At Admarkon, we help create eye-catching creatives, graphics, and videos that grab attention and communicate your brand message. With storytelling through reels and video ads, we help drive user interactions and brand recall. We also create carousels, collection ads, and dynamic ads that are interactive. With personalized content that adapts to users based on their behavior to increase conversions and engagement, your ads are created for brand awareness, sales, and engagement.

Video Ads for Maximum Engagement

YouTube is the second most visited website in the world. Being present on YouTube adds traffic, brand recognition, and engagement to your website directly. With video advertising as a tool, you can now capture attention, tell a compelling brand story, and drive higher engagement to your website and content. Our video ad services are targeted to boost brand visibility, audience connection, and conversions through impactful campaigns.

Our YouTube ad campaigns are designed to reach the right audience at the right time with high-quality video content that is engaging.

• YouTube In-Stream Ads: We create ads that play before, during, or after relevant videos to increase brand recall.
• YouTube Shorts Ads: We create short-form videos optimized for engagement.
• Bumper Ads: Create 6-second non-skippable ads for impactful messaging.
• In-Feed Video Ads: We design ads that appear on YouTube’s homepage, search results, and related video sections.
• Retargeting and Interest-Based Ads: We help reach users who have previously engaged with your brand through personalized video and display ads.

Video ads are very powerful in building trust, increasing audience engagement, and evoking emotions. With higher retention rates of up to 95%, you can ensure strong brand recall, increased social shares, and the added benefit of conversion, sales, and SEO performance.

Remarketing and Retargeting

97% of your first-time visitors do not convert. Are you going to let these visitors leave? Would you not want them to visit your website again and give them a chance to purchase your product? Isn’t it important for them to be reminded about your services and products when they decide to purchase? Retargeting and remarketing ads are designed to re-engage past visitors with strategic marketing campaigns to boost conversion rates with personalized ads.

With a data-driven strategy that reconnects visitors who have previously interacted with your website, you can create display ads targeted to users based on their previous online behaviors and encourage them to return to complete an action. At Admarkon, we help reconnect with high-intent users through personalized ad messaging and dynamic retargeting ads. Re-target users across Google Ads, Facebook, Instagram, LinkedIn, and other platforms. Remarketing ads cost less and convert better than prospecting ads. We design retargeting ads for Google Display retargeting, social media retargeting, cart abandonment campaigns, and more.

Cost-Effective Advertising with Programmatic Ads

Admarkon’s programmatic ad solutions help maximize ROI, reduce wasted ad spend, and reach the right audience at the right time. Our AI-driven automated ad buying systems ensure highly targeted, cost-efficient, data-driven ad placement across multiple channels.

Take advantage of real-time bidding, audience targeting, omnichannel advertising, and data-driven optimization techniques to continuously refine campaigns for higher engagement and better ROI.

Conversion Rate Optimization

Creating ads and generating traffic is only half of advertising and marketing online. The remaining half is making your visitors convert to paying customers. Conversion rate optimization refers to fine-tuning your ads & copy to align, creating call-to-actions that are effective, and improving user experience. Efficient conversion rate optimization should help reduce costs on advertising and improve sales and conversion through ads. This is done through ad and landing page optimization and ensuring that the message on the ad aligns with the landing page. Including strong and compelling CTAs on both the ad copy and the landing page is crucial for visitors to take action. A/B testing and experimenting on the ads and the copy in the landing page provide more insight into what works and what doesn’t. Increasing the overall user experience through behavioral analytics improves user engagement and reduces drop-offs.

At Admarkon, we help increase conversions without increasing ad spend. We optimize every stage of the funnel from ad click to checkout and eliminate any friction points. With reduced customer acquisition costs, higher engagement, and retention, we ensure your brand has enhanced trust and credibility. We provide a full service from ad copy and creative optimization, landing page optimization, heatmap and analytics tracking, A/B split testing, and more with our CRO services.

Measuring Success with Digital Ad Analytics

Measuring success and leveraging data-driven insights is important for all digital advertisers. Knowing where you spend your money and how it performed at each stage of the funnel helps rectify friction points in your workflow. Today’s technology allows you to monitor ad performance in real time. Track click-through rates, conversion rates, impressions, and engagement on your ads. Optimize ad spends based on the best ads, which are high-performing, and allocate your budget accordingly for better ROI. You can refine your audience targeting based on behavior, demographics, and interests to improve ad relevance. All this is possible only when you leverage data-driven insights for your ads. Everything from ad creatives to funnel performance and your customer journey is tracked to ensure there are no hiccups in the process.

With Admarkon, the process of analytics is continuous. We ensure every rupee you spend is spent well in acquiring customers. We track CTR, CPC, CPM, bounce rates, and conversion rates of each of our ads. With AI-driven audience insights and behavioral data, we ensure your ads are targeted to the right audience. Calculate ROI and ROAS to maximize profitability and a lot more.

Why Choose Us for Your Online Advertising Needs?

We are not ad designers or a graphic design company. We are digital marketers and digital advertisers with experience in SEO and advertising integration with a proven track record of success. Our personalized, result-driven approach and expertise in cutting-edge ad technology with AI optimization give us the extra edge in helping businesses like yours succeed online. Unlike other organizations, we provide end-to-end campaign management from ad creation to targeting, analytics, and optimization, all handled through a proven workflow.