Most companies overlook content creation on their own websites. While social media content for these companies is often good and even overwhelming, the content on their own websites is often appalling. More than 90% of business websites have not updated their content in over a year, with 45% of websites still having the same content…

What is an entity? A simple definition would be “a thing or a concept,” but it extends to include people, organizations, objects, and even concepts like website design, a job profile, or a recipe. Google defines an entity as something that is singular, well-defined, distinguishable, and unique. In English grammar, it is defined as a…